The Use Cases of Social Media for Export Business


As more people use the internet, social media networks become popular platforms for exporters and international marketers.

According to the latest statistics, social media platforms have about 4.55 billion users worldwide, making them a powerful method for marketing and branding.

Simply put, it became an essential part of marketing for global companies to use social networks to grow brand awareness and their E-commerce.



Social media for exporters: Lead Generation


Social media for exporters: Lead Generation

Lead generation is the most used tool in digital marketing that helps companies capture and generate interests for specific products and services. For many companies, there is a need to increase product interest among audiences, and this process can boost production success and sales on a large scale.

Social networks penetration rate is about 50% to 60% from 2020 to 2024, that you can realize the potential of these platforms in terms of marketing and lead generation.
FinancesOnline

Do you know which platform is the best social media for lead generation? We suggest using the top four networks, including Facebook, LinkedIn, Instagram, and Twitter.

These are the most powerful social networks with exclusive features for lead generation, and probably, your customers and B2B partners are looking for new offers in these networks.

  • Facebook monthly active users: 2.8 billion
  • Instagram monthly active users: 1.3 billion
  • LinkedIn monthly active users: 310 million
  • Twitter monthly active users: 390 million
    Statista

 

The four platforms are used by marketers to increase brand awareness and lead generation opportunities in the online world. One example could be LinkedIn, where 89% of B2B marketers use this platform to generate valuable leads for products and services.


How Do Social Media and Export Marketing Help Your Business?


How Do Social Media and Export Marketing Help Your Business?

Social media for export business is a straightforward way to connect to customers and talk to them directly. You can engage customers and potential users by promoting your products and services using visual or text sharing content. 

Due to the high penetration rate of social platforms on the global scale, these tools are useful for international marketing, and an international digital marketing strategy is immature without using them.

Developing brands and getting customer insights are resultful now if you start a marketing strategy with expert steps. Social media for export marketing helps your brand with monitoring tools, data analytics, and international content marketing strategy to increase brand credibility and brand loyalty with affordable methods.


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Which Social Media Channels Should I Use for Export Marketing?


Which Social Media Channels Should I Use for Export Marketing?

There isn't an exact answer to this question, and you should choose the right platform based on your marketing plans and your audiences. Visual social networks like Instagram and Facebook have robust capabilities to perform branding campaigns and increase product awareness.

Accordingly, you can reach B2B partners with Twitter and LinkedIn, which are the most preferred social media for export businesses and professionals. You can meet your potential customers and business consultants using LinkedIn. Almost all the users in this platform welcome businesses and professional posts from brands.

If you want to do with video marketing approaches, YouTube is a great offer to reach customers and introduce products and services to them.

All platforms suggest paid advertising plans that you can use according to your target markets and export strategies. More than that, professional business accounts are available with more marketing and monitoring tools.


The Best Ways to Promote Your Export Business


The Best Ways to Promote Your Export Business

Like all other international digital marketing channels, you need to follow a strategy to take advantage of these platforms. First, define which platform is the best social media for export business according to your company profile.

After that, you need to provide rich content to be published with a defined schedule. Know the best time to promote the content, and monitoring the results can help you understand customers and find the best marketing practices.

  • Find platforms for export business

    You can use multiple platforms for promoting products and doing branding. The essential point is that you should consider the platforms that meet your branding and marketing requirements.

 

  • Define a content sharing calendar

    On social media for export business, you can't succeed without a defined calendar. You should use the monitoring tools to find out when is the proper time for sharing posts.

 

  • Provide content with visual features

    Visual content is the secret key to success on social network platforms. Most users on the internet prefer getting information with visual content, and you can use this approach to promote your products and services.

 

  • Use engaging headlines with effective texts

    Engaging headlines grab users’ attention, and it helps create brand awareness and customer engagement.

 

  • Make your content shareable

    If you want to make the best of your provided content, the important thing is to give share options for your website content. This helps users send the content and posts to others and generate more traffic for your website.


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Why Choose Export Grant Services?


Why Choose Export Grant Services?

Social media for export businesses provides productive benefits and affordable options. With social media advertising and marketing, your brand can reach customers directly and rapidly. Export Grant helps with digital marketing services, and Canadian companies can get the best marketing efficiency and performance using digital marketing on social network platforms.


Digital Transformation Company: Our Portfolio


Digital Transformation Company: Our Portfolio

The best method to start a successful marketing journey is to define goals and budgets first. We offer free consultation services for Canadian companies to start and fulfill their export business through E-commerce methods.

Canadian export grants are the best way you can apply to cover your export marketing costs. The CanExport program has been designed by the Canadian government to help exporters get to success faster, and we help you find out your company's potential for the grants.


Conclusion


The Use Cases of Social Media for Export Business

Social media for export businesses gives you a straightforward method to directly engage with customers and service users. These platforms also provide you with paid ads and online monitoring tools to have full insight into market needs.

You can now start social media for export marketing just in a few steps. There are affordable and rapid branding approaches with social networks and E-commerce methodologies.


Our International Digital marketing Services


Our International Digital marketing Services

Export Grant offers all international digital marketing services for Canadian companies. We provide you with digital marketing materials, and there is a unique marketing method with our SEO services. Social media for export businesses is the essential part of international sales and branding that you can get the most out of its long-lasting benefits.

Whether your company is at the first steps of improvement or you have a powerful business, please feel free to contact us. You can contact us by filling out the form below, and our team will respond within 1 or 2 business days.

 

 

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The Use Cases of Social Media for Export Business

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